I thought this booked looked really interesting and bought is some weeks ago. Unfortunately it starts really slow and academic, almost uninspiring – at least to me. But if you hang in there and work through the first chapters the book really grows on you and Chip Conley delivers a really good story with as […]
Hur kan vi anpassa Maslows behovspyramid till e-handel och våra kunder? Jag håller just på att läsa/lyssna på boken “Peak: How Great Companies Get Their Mojo from Maslow” där författaren, Chip Conley, relaterar sin affärsmodell till Maslows behovshierarki. Det är en både relevant och intressant övning och jag tänkte detta borde jag försöka översätta till […]
To some extent this book comes out as a marketing plug for Harward Business School, as it follows three of its students and their success. The book is however quite interesting and as an entrepreneur it is always interesting to learn about the mistakes and successes of others. The three entrepreneurs, Marc Cenedella (TheLadders.com), Marla […]
Igår var det dagen med stort D för mängder av e-handlare från hela Sverige. Vi träffades på Postens huvudkontor i Solna för en unconference om e-handel – #emeet. Det hela började som en förflugen tanke på Vinterminglet (#ssmx) i Stockholm för någon månad sedan. Att ordna en unconference öppen för alla etablerade e-handlare som vågar […]
We have entered into the era of the amateur. When we usually think of amateurs we think of persons not doing it right, not perfected in their skills and not as good as a professional. But what is an amateur? Wikipedia says: Translated from its French origin to the English “lover of”, the term “amateur” […]
When I last week wrote that I started my first business 24 years ago (I am now officially a Mentor) I honestly sat down and counted before coming to that number. But yesterday I realized that was all wrong. Wrong by five years! I had totally lost five whole years… I am now not entirely […]
Let’s keep in touch